After Studio Hours

After Studio Hours

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Tutorial: making simple yet effective videos
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Digital Strategy for Creators

Tutorial: making simple yet effective videos

Filming and editing a broadly accessible, algorithm-friendly video.

Hazel Dooney
Mar 20, 2025
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After Studio Hours
After Studio Hours
Tutorial: making simple yet effective videos
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Humans like to observe each other. We are curious, we learn from others, we often look to each other for inspiration, and – for reasons I don’t quite understand – we tend to like watching other people complete tasks.

In this tutorial I’ll guide you through filming and editing an observational video using a smartphone, which is relatively simple to make, communicates clearly and is Instagram-algorithm-friendly. I’ll use my own video as an example and share the apps and equipment I use. If you have any questions, please leave a comment and I’ll answer.

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